Company Profile

 【Company name】

 Amvel Inc.





 【Company formation】

 April 27, 2016



[ Head office ]



2-10-11 Marunouchi , Naka-ku, Nagoya,Japan






CEO Yoshihiro Tsujino

Director Minoru Sugiyama

Director Tomoo Sugano


 【Business content】

Manufacturing, planning, importing and selling umbrellas



Corporate philosophy

"Continuing to create value that makes people's lives richer and more comfortable"

How much of our main product umbrellas are in the city and in the house?

And how should we cope with the reality that there are millions of umbrellas that will become trash?

The answer lies in this philosophy.


"Making life richer" is the heart of making products that you think is good to use.

The "comfort value" is to develop and provide high value-added products.

In a society full of goods, we consider that what is required as a company and as a member of society is the meaning of existence.


CEO Message

Updated April 1, 2019


Thank you for accessing Amvel Inc.'s website.

My name is Yoshihiro Tsujino and I am the representative.

We are an umbrella manufacturer specializing in umbrella OEMs, which was established in April 2016.


The fiscal year ending in January 2019 (third period) ended, and we were able to finish in the third consecutive quarter of the surplus. Thank you very much for your kind support and patronage thanks to all of you, including customers and business partners.

In the fiscal year ending January 2019, new customers increased steadily, and 32% of the total sales are new customers. We were also able to start overseas exports in small quantities.


In the fourth quarter, Amvel Inc. sets three goals.



Expand overseas sales, aiming for 10% of overall sales

In the fiscal year ended January 2019, 5% of sales were from overseas sales centered on East Asia and Southeast Asia. We aim for 10% of sales in the fourth term, and aim to expand sales to Europe and the United States.



Development of new sales channels

We are mainly engaged in fashion and apparel companies, but we will develop channels such as novelty sports museum shop, artist goods, outdoor.



Realization of small lot and quick response

It is difficult to make things with small lots and short delivery times year by year, but this does not allow us to differentiate ourselves from other companies in the same industry. Amvel will work on manufacturing to solve the contradictory problem.


Amvel Inc. will continue to grow as we aim to become a leading OEM company by enhancing umbrella expertise.


CEO Yoshihiro Tsujino


  • April 2016:Amvel Inc. established
  • February 2017:Headquarters moved to Marunouchi, Naka-ku, Nagoya City
  • June 2018:Converted Alive Tribe Inc. into a subsidiary